Suzlon Energy case study
The exam in on Suzlon Energy case study, which I attached. The exam is consisted of three main parts.
QUESTION 1 IN THE EXAM : 900 words
The first question asks about the industry, which is WIND ENERGY. In this section you need to write 700 words straight the the point without introduction or definitions about the Global wind industry. to answer the question on the industry you need to use the different models and apply them. These models specifically are PESTLE and PORTER five forces. When using these two models you need to show both opportunities and challenges that faces the industry. You need to focus on few points such as, emerging nations, social-cultural factors, competitors, economical situation of the industry and technology, political factors such as taxation in the industry or government laws imposed. choose five or six main points that could be considered both as a challenge and an opportunity. View this link http://www.suzlon.com/about_suzlon/l2.aspx?l1=1&l2=1 for information. ALso, use the case study and the other article I attached to get information.
SO to answer the first question you need to apply PEST + Porter + industry lifecycle on the industry
QUESTION 2 IN THE EXAM: 900 words
The second question asks about the company itself. To answer this question you need To apply VRIO and Barney’s model. Also, Value chain. All answers must be relevant to the Suzlon Case study attached for the exam. You need to identify their resources and their financial capabilities. You need to Write a 200 words paragraph about their financial performance as a company in comparison to the financial situation in the industry.
To answer question two you need to apply VRIO + BARNEY’S MODEL + FINANCIAL CAPABILITIES (KPI) BASED ON THE FINANCIAL INFORMATION IN THE CASE STUDY
QUESTION 3 IN THE EXAM : 400 words
third question in the exam will be about strategic recommnedations based on the finding from question one and two. you need to write strategic recommendation for the company in comparison to it’s competitors in the industry. To do this you need to apply Ansoff’s matrix. The recommendations must be strategic ones and not random. Also, give financial recommendations,