Business Policy and Strategy

Thomson, Arthur A., Peteraf, Margaret. A., Gamble, John E., and Strickland, A.J. (2014) 19th edition. Crafting and Executing Strategy. This is the book need to use. And the case will be “The Walt Disney Company: Its Diversification Strategy In 2012. C-273” After reading the case, make four exhibit(five force analysis, SWOT analysis, value chain analysis and financial analysis).the exhibit is very important so please make sure you di d the exhibit part. then answering the questions, some of the questions should be answered with the exhibits’ support. And the questions will on the upload file.


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